Main image by Mert Guller, Unsplash
Globally, one million plastic bottles are bought every minute and just 9 per cent of these bottles are recycled. Closer to home, Kiwis consume about 735 thousand tonnes of packaging every year and recycle only about 58 per cent of it, says ecostore group CEO Pablo Kraus.
Which is why in the lead up to World Environment Day on 5 June, ecostore has launched an innovative new cleaning concentrate to help reduce New Zealand’s plastic footprint and support the aims of the United Nations for a cleaner planet.
Customers can now swap the same ecostore products they love and use daily, to a new range of ecostore Cleaner Refill Concentrates. Packed in tiny, child-safe glass bottles, the 10x concentrated and powerful formula can be combined with tap water in reusable spray bottles, minimising the packaging and transport of containers that are mostly filled with water. The move will remove 97,000 plastic bottles a year and save 6.45 tonnes of plastic waste a year.
“Every time our customer uses the new ecostore refill concentrate bottle, they use 90 per cent less plastic waste because each spray head lasts for 24 refills. This can make a 1.46kg of plastic saving and we can divert 6,450kgs of plastic waste from landfills each year.
“This World Environment Day we want to stand up and be counted as being part of the solution to reduce plastic waste and remove and replace any unnecessary single-use plastic.”
The new ecostore Cleaner Refill Concentrate range include Bathroom & Shower Cleaner Refill Concentrate, Glass Cleaner Refill Concentrate, and Multi-Purpose Cleaner Refill Concentrate. To create the cleaning spray, simply fill a clean, empty 500ml spray bottle with 450ml water; add concentrate contents; and shake gently to mix. When refilled, customers are advised to recycle their glass bottle at kerbside (with the cap off).
Each 50ml refill concentrate is available at ecostore, at supermarkets and speciality grocery stores.