Any make-up artist will tell you that it takes a lot of prep and make-up to achieve a flawless no-make-up look, so we’re a little floored and incredibly delighted with Maggie Marilyn’s fresh take on beauty at the New Zealand eco brand’s debut Afterpay Australian Fashion Week show in Sydney this week.
Collaborating with fellow Kiwi and founder of leading sustainable skincare brand Emma Lewisham, Maggie Marilyn sent barefaced models onto the runway with only Emma Lewisham skincare on their skin.
Models are used to having their skin made up, then stripped for the next show, multiple times a day during Fashion Week, which can often cause skin irritations and breakouts so it must have been a nice change to have an Illuminating Skin Reset Facial instead.
Skin director Molly Warkentin says she created a beauty look with a focus on ‘lit from within’ skin inspired by Emma Lewisham’s bespoke Facial Protocol, massaging the skin to stimulate blood flow, restore hydration “and impart a luminous skin-kissed, fresh from an ocean swim glow”.
“I think for most of us, summer is when our skin is at its happiest and you can get away with skipping foundation for a more natural look,” says Maggie Marilyn founder and designer Maggie Hewitt.
As for the clothes, the Maggie Marilyn capsule collection titled The Best of It was inspired by Kiwis making the best of things despite the recent lacklustre summer and still getting amongst it.
Statement pieces included a puffer jacket with a hand-painted floral print inspired by Hewitt’s mum’s garden roses, along with elevated essentials that Maggie Marilyn does so well. And each piece crafted from traceable and organic or repurposed fibres.