Ardell introduces worlds first eco lashes

By Good Magazine

February 28, 2022


The world’s leading lash brand – loved by celebrities including Kim Kardashian, Demi Lovato and Rosie Huntington-Whiteley – is changing the game yet again with the launch of the first-ever consciously crafted faux lashes.

Eco Lashes are the latest innovation from Ardell and the sustainable styles are set to shake up the beauty scene when they hit shelves from March 1st.

Made from natural fibres and an organic cotton band, Eco Lashes create green eyes in every sense of the term. Packaged in a 100 per cent biodegradable tray and carton printed with soy ink, the falsies are also 100% recyclable, cruelty-free and available in five stunning styles for day to nightwear.

Light as a feather and featuring Ardell’s iconic finely tapered tips for a naturally effortless look, Eco Lashes are a natural evolution for a brand that’s been breaking ground for over 50 years.

Look good doing good with the new eco collection that clean beauty enthusiasts will love!

Ardell Eco Lashes are available at Farmers and selected pharmacies.

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