Trade Me takes pre-loved fashion to the runway

Trade Me is presenting Aotearoa’s first-ever pre-owned biddable fashion show – Everyday Runway in Auckland this week.

Renowned fashion stylist and director, Sammy Salsa has curated the one-of-a-kind show that will feature more than 100 outfits for every occasion – from urban streetwear to high fashion looks. All have been hand selected by Salsa from Trade Me listings.

The garments will be available to bid on (from 22 February 2022 from 7pm), with all proceeds going to RainbowYOUTH, a charity providing resources and advocacy for Aotearoa’s queer, gender diverse, takatāpui and intersex youth. 

New findings from Trade Me’s upcoming Circular Economy Report have revealed the average Kiwi has seven pre-loved clothing items in their wardrobe, totalling 11 million items across Aotearoa with a value of $300 million.

Also 51 per cent of Kiwis have clothing, shoes, or accessories at home that could be sold to grow New Zealand’s circular fashion economy – benefiting the planet as well as their back pockets.

The Everyday Runway show (Wednesday 22 February) celebrates the power of pre-loved fashion and encourages its resurgence.

“Secondhand fashion should be a staple of every good wardrobe. Hunting out pre-loved looks gives you access to labels and items at significantly reduced prices, meaning fashion lovers can get their hands on brands they might not otherwise be able to add to their wardrobe,” says Salsa.

The survey also revealed Kiwis are proud to shop pre-loved. Eighty-four per cent of respondents said they feel proud of their secondhand items, compared with just seven per cent who said they feel embarrassed about not buying new.

Spread the love
Rate This Article:
Thank you! Your subscription has been confirmed. You'll hear from us soon.
Sign up to our email newsletters for your weekly dose of good