Conscious cosmetic brand Aleph Beauty has added four new products to its high-performing planet-friendly line.
A heavenly Lucid Lip Gloss/Balm, a new shade of Hybrid Eye Pigment, a Smudge Brush and a Buffer Brush.
Think toxin-free, GMO-free, cruelty and child labour-free and vegan; and if this doesn’t get you craving more, their products are highly customisable with every Aleph product designed to work in synergy with the other, creating options for endless textures, shades and finishes. It is alchemy at your fingertips.
The ultra-nourishing Lucid Lip Gloss/Balm delivers a shine while working to promote fuller lips over time. Versatile and multifunctional, this nourishing gloss contains active ingredients to promote collagen synthesis to firm and plump the lips.
Create endless lip options by mixing with Aleph Cheek/Lip Tint, or use alone for everyday wear and enjoy a natural shine all day.
Line it. Smudge it. Blend it. A nude base with a coconut-ice reflect, Hybrid Eye Pigment Atmos is the perfect pop of shimmer for the eyes. A true hybrid that offers a consistency between a powder, a creme and an eye pencil, allowing you the creativity to wear it your way.
For seamless creme colour application try the ultimate Buffer Brush. Blend, buff and sculpt. This soft dense brush head delivers a perfectly blended skin finish for cheek colour, contour and highlight.
Aleph’s Smudge Brush is designed to apply, layer and blend their Hybrid Eye Pigment around the lash line, in the crease and on the lid with ease. The soft pencil-shaped tip was designed to create a smudged eyeline, precision crease and that famous smokey eye look.
Made, owned and operated in beautiful New Zealand, Aleph’s product range is consciously formulated and actively nourishes the skin. The well-loved brand is all about clean make-up but with skincare benefits, designed to support your skin whilst enhancing your natural beauty.
“The pursuit of beauty is ancient. The act of applying make-up to enhance and beautify our features is one of life’s enduring rituals,” says Aleph founder Emma Peters.
“Until recently, to find something that could nurture and nourish the skin, rather than toxify it, was close to impossible.”
After a career as a top make-up artist, Peters knows this firsthand. She has recognised that for her to be at one with being part of the business of beauty, her make-up range first needed to be at one with the planet.
As a member of the largest and longest-standing organisation dedicated to sustainable business in New Zealand, Sustainable Business Network, and a member of 1% for the Planet, Aleph is committed to protecting our only home.
They value ingredients that are in synchronicity with planet Earth, proudly using ingredients that are ethically sourced and sustainable and do no harm to our people, planet or animals. For a limited time only, exclusive to their website, Aleph is offering two amazing Holiday bundles which include their brand-new products. Don’t wait to try their intelligently crafted make-up which is as nurturing as it is flattering.
