New Zealand’s much-anticipated Bird of the Year campaign is kicking off. This year is more than just a competition, it’s a call to action, uniting communities and conservationists in an effort to safeguard many endangered birds in New Zealand.
Tūhura Otago Museum, along with a coalition of Dunedin’s leading wildlife conservation organisations and the public, are rallying behind one of their most beloved residents: the Hoiho – the endangered Yellow-eyed Penguin – aiming to secure the title of Bird of the Year 2024 for this iconic species.
The Hoiho, known as ‘noise shouter’ in Te Reo Māori due to their distinctive calls, are a true treasure of Aotearoa. These birds are not only visually striking with their yellow eyes and pale yellow headbands, but they also exhibit remarkable behaviour, such as fiercely protecting their territory and demonstrating exceptional parenting skills.
Unfortunately, the Hoiho is facing critical threats, with only about 131 breeding pairs left on mainland New Zealand. Their survival is jeopardised by habitat loss, climate change and human disturbances.
Dunedin, widely recognised as New Zealand’s Wildlife Capital, is the perfect base for this campaign, given the city’s deep-rooted commitment to wildlife conservation. The city’s conservation efforts are driven by a network of dedicated organisations, including the Yellow-eyed Penguin Trust, Otago Peninsula Eco Restoration Alliance (OPERA), Dunedin Wildlife Hospital and Wild Dunedin. Each of these groups plays a critical role in protecting the Hoiho and other native species.
The Yellow-eyed Penguin Trust, for instance, has been a pioneer in Hoiho conservation, managing habitats and addressing environmental threats that endanger these birds. The Dunedin Wildlife Hospital treats hundreds of native species annually, providing vital care that aids in the survival of the Hoiho population.
Tūhura Otago Museum has also partnered with a range of local organisations, including Monarch Wildlife Cruises, Otago Highlanders Rugby, Emerson’s Brewery and the NZ Sea Lion Trust, to elevate the Hoiho on both national and international stages. The campaign has garnered support from high-profile individuals, including Dr. Jane Goodall, Helen Clark and Terri Irwin.
“Seeing the hard work that these organisations are doing to protect these species is incredible,” says Charlie Buchan, Marketing Manager at Tūhura Otago Museum and Wild Dunedin. “The awareness generated by this campaign will ideally lead to donations that can directly support these vital efforts.”
Helen Clark, a long-time supporter of the Hoiho, adds, “The Hoiho, with its distinct call and remarkable resilience, represents the spirit of Aotearoa. It is imperative that we protect and preserve this precious species for future generations.”
The Bird of the Year campaign, organised by Forest & Bird, has become an annual event that allows New Zealanders – and bird lovers worldwide – to cast their votes for their favourite native bird. It’s a celebration of the country’s unique avian biodiversity and a way to raise awareness about the challenges these species face. Over the years, the campaign has grown in popularity, attracting thousands of votes and generating significant media attention, both locally and internationally.
So, cast your vote for the Hoiho in the New Zealand Bird of the Year 2024 competition this September, and let’s give these amazing birds the recognition and support they deserve.
Check out New Zealand’s flock of fliers and flightless and cast your vote here.
