Sustainable style: bringing the best of European intimates to New Zealand

Incorporating cosy and classic minimalism with sustainable principles, The Blossom Stories is a local family business bringing the best of European Union brands to New Zealand. 

For The Blossom Stories, comfort is vital, and its vision is to share beautiful and quality garments produced in the European Union with New Zealanders. 

The collection is hand-picked by Polish-Kiwi founder Weri, all from ranges manufactured in limited series. Brands stocked include Rilke Philosophy, Kabak and Fiore Femmes. 

Weri believes that lingerie should showcase the body’s natural beauty and embraces imperfection as perfection.

One set that caught our eye is the Hana bra and briefs. The laces used for the set come from yarn obtained by recycling plastic waste from the ocean. 

There is also an array of soft and stylish lingerie and socks on offer from Oeko-Tex® Standard 100 certified manufacturers. The organic standard assures the safety of all substances and components used in the manufacturing process and guarantees that the products are skin-friendly and safe for our health.

For the upcoming Spring/Summer collection, The Blossom Stories plans to introduce even more certified organic pieces from suppliers that minimise their carbon footprint and CO2 emissions. Watch this space.

Find out more at theblossomstories.nz, and follow The Blossom Stories on Instagram and Facebook.